Web Ad Rates

WEB ADVERTISING | 2008/2009

All advertising prices are quoted net of 20% IVA (V.A.T.)

WEB AD SPECIFICATIONS

Ad Type	Ad Size	Maximum Ad Weight
Top Banner	234px X 60px	Static: 15K; Animated: 27K
Skyscraper Right Display	418px X 209px	Static Only: 23K
Large Right Display	209px X 209px	Static Only: 15K
Medium Right Display	209px X 138px	Static Only: 11K
Small Right Display	209px x 103px	Static Only: 11K
Bottom Banner	468px X 60px	Static Only: 15K

Resolution

All ads must be 72dpi web-ready RGB — .jpeg or .gif files only. Please export all web ad files through Fireworks, Photoshop-web ready, or a similar application. Files saved out of a photo editing program as straight .jpeg or .gif image will be rejected by our web content editor.

Animated Ads

Animated ads are only allowed on theamericanmag.com in the Top Lead Banner positions. Ads rotate every 20 seconds. Animated ads should have no more than 3-4 frame sequences and rotate through the sequence in two 10 second intervals or three 6-7 second intervals. Web ready animated .gif only.

Deadlines

Ads can usually be placed within two business days of receipt. Please email your ad to maginfo@theamericanmag.com. (Please be sure to include URL link information in your correspondence.) All ads must be submitted in the correct size; our web department is unable to accommodate making any changes to ads.